A launch reception was held on 12th June 2015 for the Asian Achievers Awards (AAA), organised by Asian Business Publications Limited (ABPL), which will be taking place on 18th September 2015. The Asian Achievers Awards is a star-studded event where the renown and crème de la crème attend; the launch reception in itself was no small affair.
The Asian Achievers Awards has been taking place annually and this will be the 15th ceremony to be taking place. AAA recognises the outstanding work from the individuals from across all business and professions within the Asian community and acknowledge the accomplishments of the finest in the UK's Asian community. Each year, the awards illustrates and celebrates a certain aspect of society, and this year's theme will be uniforms and civil services.
The business partner for the Asian Achievers Awards is Ernst & Young (EY), who are committed in building a better working world. At the launch, the beer was sponsored by Cobra Beer, wine and soft drinks by Sun Mark Ltd, and the canapés by Ragasaan.
Regarding the South Asian achievers and the awards, Publisher/Editor of Gujarat Samachar/Asian Voice, CB Patel said, “In the landmark 15th year of the Asian Achievers Awards, it brings me much pride to pay special homage to British Asian men and women who help to both run our country and also protect it. Their remarkable deeds can be life-changing, and even life-saving, but these people go largely unrecognised."
The sponsored charity of this event is The Loomba Foundation- focussing on caring for women around the world. The Loomba Foundation was established in the UK as a charitable Trust Deed on 26 June 1997, by Lord Raj Loomba CBE and his wife Veena, Lady Loomba.
The inspiration behind The Loomba Foundation came from Loomba's late mother, Mrs Pushpa Wati Loomba, who became a widow at the early age of 37 and succeeded in educating her seven young children single-handed. On speaking about his mother, Lord Loomba stated, “In 1992, my mother passed away and my business was running okay. So normally what people do is we set up ashrams, schools or hospitals in memory of our beloved one, but I thought no, I'm not going to do that. If my mother did not have the money, if my mother did not have the resources, she could not have educated me. If she had not educated me, God knows what I would be doing today in India. So with that thought in my mind, I set up the charity to honour her, but with a focus to educate children of poor widows.”
The awards is open to the general public to nominate for the achievers who they believe best deserves a recognition. The winners are selected by an independent panel of judges, comprising of eminent personalities. Readers can nominate in the categories of Uniformed and Civil Services, Entrepreneur of the Year, Professional of the Year, Achievement in Media, Arts and Culture, Achievement in Community Service, Woman of the Year, Sports Personality of the Year, Business Person of the Year, International Personality of the Year, and Lifetime Achievement Award.
