London remains a top international destination, according to new research, as London’s leading museums and galleries have seen an 11 per cent increase in visits from overseas since 20121.
In 2015 overseas visitors made 18.7 million visits to the city’s best known cultural institutions, which is 1.8 million more than in 2012, according to the research released to highlight London’s Autumn Season of new cultural exhibitions and events.
Last Wednesday at London’s Science Museum, Mayor Sadiq Khan officially launched London’s Autumn Season of cultural exhibitions and events, supported by the British Government’s GREAT campaign, which aims to promote the UK internationally.
Sadiq Khan said: “Our city’s world-class museums, galleries and exhibitions have firmly positioned London as one of the most welcoming and culturally rich cities to visit. Not only does our unique cultural scene make a substantial and vital contribution to our city’s economic prosperity, but I’m delighted to see that London’s creative sector plays such an important role in entertaining tourists from home and across the world.
“The many millions of visitors who come here time and time again are sending out a clear signal that London is truly open to everyone, and this is the message we will continue to send around the world.”
