London: TV18 and Viacom18’s local and international distribution wing, IndiaCast has announced a new EPG number for COLORS UK on the leading DTH platform, SKY. This change would be effective from Tuesday 5th April, 2016. As a part of this change, COLORS UK will be available on EPG number 786 on SKY. This move will further make the channel visible on the first page of the International channels selection guide menu for SKY subscribers.
Anuj Gandhi, Group CEO - IndiaCast, said, “Moving COLORS UK up to EPG number 786 enables us to create top-of-mind recall for the channel and its content thereby building engagement with SKY subscribers.” Govind Shahi, Head – Viacom18 UK, said, “As we move the channel to EPG number 786, we are hoping to enhance sampling amongst SKY subscribers, thereby bringing audiences closer to superior quality and inspiring content.”
SKY subscribers will be intimated about the new EPG number for COLORS UK through an announcement on the network as well as via social media platforms.
