British Airways launched a discounts scheme which offers savings up to 74 per cent savings on base fares for US-India flights to attract more passengers. "We are delighted to launch the biggest sale of the year. This is a significant year for us as we celebrate 90 years of flying to India," said Christopher Fordyce, regional commercial manager, British Airways, South Asia. According to the airline, the offer is available on flights booked for sale period of Dec 5-15, 2014 and outbound travel on or before March 31, 2015. The airline currently operates 49 flights a week from five key cities in India - Delhi, Mumbai, Chennai, Bengaluru and Hyderabad.