Actress Sunny Leone, who launched her own mobile app, said it would make sure the right information goes outside. "I think media will gossip about me anyway, but through this app, what I can do is filter information before going out in the public domain, so they are authentic," she said. Talking about her new mobile application which was launched in collaboration with New York-based start up Escapex, she said it was a one-stop shop for all fans to directly interact with her and meet her.
Sunny is the first Indian celebrity to have an app for herself. Escapex has made white label apps for artists like Bob Marley, Wyclef Jean, and 35 other celebrities. Talking about the impact of social media on an actor's life, she said, "As our shelf life is small, unlike Amitabh Bachchan, Shah Rukh Khan, social media is one of the best ways to build up fan followers and one can write one's own destiny."
With a career that began with 'Jism 2', five years back, Sunny has come a long way, signing up new films, even authoring an e-book named Sweet Dreams. When asked if she intends to write another book, the actress said, "Honestly, I haven't thought much about it, I might just do that in future. I have so much to achieve. Right now, I am content and happy with the fact that I am able to do what I wanted to do. Since I am busy shooting a film called 'Tera Intezaar' directed by Raajeev Walia opposite Arbaaz Khan, I am quite consumed in that."