Anurag Kashyap says Bollywood wants to earn £50-80 million, not make films

Thursday 13th June 2024 02:36 EDT
 

Anurag Kashyap is known for his candid opinions on evolving storytelling trends and the challenges filmmakers and artists encounter. 

In a recent interview, he reflected on the creative crisis in the Hindi film industry, noting that the drive for everyone to earn £50-80 million has contributed to this issue.

The filmmaker highlighted how commercial success can stifle creativity, stating, "I have often seen that success destroys more than it breeds. When 'Sairat' made £10 million, I told my friend Nagraj Manjule that Marathi cinema was finished. Because now, no one will want to tell stories; they will want to earn ₹100 crore."

He also expressed, "The problem with our Hindi film industry is that the focus now is on earning £50-80 million, rather than on making quality films. To achieve this, you have to dumb down your films, sacrificing the integrity of your story. It's not about originality anymore; everyone follows a formula and copies each other. Now, everyone is chasing the pan-India trend. If you watch 10 pan-India films, they all look the same. This doesn't bode well for the industry's health, as these films often bomb at the box office. One or two might succeed, prompting everyone to imitate, leading to a string of failures."


comments powered by Disqus



to the free, weekly Asian Voice email newsletter