Actor Abhay Deol recently slammed “woke Indian celebrities” for sharing social media posts about 'Black Lives Matter' while ignoring domestic injustices. Sharing data about fairness cream ads, Deol said, “Do you think Indian celebrities will stop endorsing fairness creams now. Overall analysis. Fairness creams in India have evolved over the years, from being fairness creams to now using euphemisms like skin brightening/whitening, or lightening creams.”
He wrote that most brands no longer want to be associated directly with being termed as “fairness creams”. So now we have brands selling “HD glow”, “White beauty”, “white glow”, “fine fairness”, and so on.” He added, “Over the years these companies have turned their attention towards the Indian men, who are now trying to be ‘fair and handsome’, and have dedicated power white ranges for them too.”
The post garnered a lot of attention, with people commenting how celebrities should stop promoting stupid products all together.
