Stroke - new ACT FAST campaign

Monday 13th February 2017 12:18 EST
 
 

Emmerdale actor Bhasker Patel is calling on South Asians to know the common signs of stroke highlighted in the latest Public Health England national Act FAST campaign.

Stroke is now the fourth largest cause of death in the UK and South Asians are at a higher risk of having a stroke than their white counterparts due to diabetes and high blood pressure being significant factors causing stroke.

New statisitcs reveal that stroke kills over 40,000 people a yearand almost two thirds leave hospital with a disability. People are most likely to have a stroke when they are 55 years of age or older, but South Asians are at a greater risk of experiencing a stroke at a younger age.

Research shows that 24% of people would wait to call an ambulance because they wrongly believe that they need to see two or more symptoms of stroke to be sure. Other barriers to dialling 999 include feeling that they need permission to act on behalf of others.

As part of the campaign new films will encourage everyone not to hesitate and make the call immediately when they see any of the key stroke symptoms:

• Face – has their face fallen on one side? Can they smile?

• Arms – can they raise both their arms and keep them there?

• Speech – is their speech slurred?

Bhasker Patel, Emmerdale actor said: “South Asians are twice as likely to have a stroke than white people – and we have a greater chance of having a stroke at a younger age.”

“I urge you to save your life, or somebody you love, think and Act FAST, call 999 if you notice any single one of the three key signs of a stroke. The speed in which you react can make the difference between life and death.”

As part of the campaign Public Health England, has released a series of films encouraging people to call 999 if they notice the symptoms of stroke in themselves or anyone else. Featuring in the new films are television stars, Chizzy Akudolu and Emmerdale actor Bhasker Patel, alongside healthcare practitioners and stroke survivors.

Juliet Bouverie, Chief Executive, Stroke Association said: “We know people recognise the signs of stroke but they aren’t taking the right action at the right time. A stroke is a brain attack and acting fast makes a huge difference.

“You are more likely to survive a stroke and make a better recovery if you call 999 on spotting any one of the symptoms. The quicker you act the more of the person you save.”


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